The document gives information about Starbucks, which include its record, mission, CEO Howard Schultz, marketing and advertising approaches, and world wide enlargement efforts. It started in 1971 in Seattle as a small espresso bean roaster and retailer. Underneath CEO Howard Schultz, Starbucks fast expanded through the US and internationally, https://felixoadvg.nizarblog.com/34402970/about-help-with-case-study